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Social Media Manager

eToro

eToro

Marketing & Communications
London, UK
Posted on Wednesday, March 13, 2024

Social Media Manager

  • Marketing
  • London, United Kingdom
  • Full-time

Description

Founded in 2007, eToro is a multi-asset trading and investment platform that gives you access to the global markets, connects you to leading investors and gives you the tools you need to grow your knowledge and wealth.

Today, eToro has a global network of more than 33 million users and our platform is available in over 140 countries around the world. With over 1500 employees worldwide, and locations in the UK, Australia, Germany, Cyprus, the US and Israel, we are constantly growing and expanding into new markets.

We are excited to share that we are looking for a Social Media Manager to join our team in London, UK.

What will you be doing?

  • Help develop and execute our social media content strategy, crafting engaging and shareable content that aligns with our brand voice and resonates with our target audience.
  • Write and edit social media content, including posts, captions, and hashtags, that are both informative and entertaining.
  • Manage and grow our social media communities by interacting with our followers and fans, responding to comments and messages, and monitoring our online reputation.
  • Stay on top of social media trends and best practices, continuously improving our content and strategy based on the latest insights and data.
  • Manage ad-spend budgets set-up and optimize paid campaigns against set KPIs
  • Collaborate with our design team to create visually stunning social media assets that complement your written content.
  • Track and analyze social media metrics to measure the effectiveness of our content and identify areas for improvement.
  • Work closely with our compliance teams to ensure all content is compliant, clear, and not misleading.

Requirements

  • Experience or keen interest in Financial Markets – a must
  • Proven experience as a social media manager or similar role with 2+ years’ experience
  • Highly proficient English writing skills. Copywriting experience is a significant advantage.
  • Editing skills with a keen eye for detail, e.g. ability to use basic creative tools such as Canva
  • A creative mind and a passion for storytelling.
  • In-depth knowledge of social media platforms and their respective audiences.
  • Strong research and analytical skills to keep up with the latest trends and best practices.
  • A team player with excellent communication and collaboration skills.
  • Know-how with social media tools and up-to-date with best practices, including tools like Sprinklr, Hootsuite, Salesforce, Google Analytics, and optimization tools
  • Experience in setting up and managing paid ad campaigns against KPIs
  • Ability to analyze social media data and adjust content to ensure maximum engagement.
  • Excellent attention to detail
  • Ability to work from the London office 3 days per week.